Did you know that the Irish Cancer Society funds a huge proportion of cancer research in Ireland? We were delivering training to some of the researchers it funds this week. They were a really interesting group with massive potential from a media and public engagement perspective. Cancer researchers have a real advantage when it comes to communicating about their work, as health and cancer interest the general public. They also have a massive responsibility to communicate their message in a clear and measured way and that was something that came through strongly. It was a really great session and it was a real eye opener to hear about all the cutting edge research that's happening right here in Ireland. We really hope that the researchers got a sense of how far they could go with media and public engagement if they wanted to. It's certainly theirs for the taking.