A Wake Up Call for Irish Business from KingramRed

We recently worked with KingramRed to publicise their Digital Transformation Report for 2017. You can read The Irish Times report here. The report is a comprehensive overview of Irish businesses and their readiness for digital disruption. In a few short years we've seen revolutions in key industries such as music publishing (Spotify), accommodation (Air B&B), entertainment (Netflix) and transport services (Uber). Who's next in line to be transformed by digital technology? Are traditional Irish companies up to the challenge? The KingramRed Report is the result of in-depth interviews with over forty Irish established organisations, asking blunt questions about planning, expertise, customer journey mapping and other key competencies of disruption-ready companies. The key finding? Only one in ten Irish companies is currently putting in the groundwork for survival in the digital age. Read the full report here